About Intelligent Play.

Intelligent Play was created to answer questions and solve challenges that we were hearing from grounds managers and facility owners around the world.

Our experience.

The Intelligent Play team is made up of experienced professionals with many decades of work in the sports facilities industry. From synthetic turf manufacturing to floodlight installation to field construction, our team brings a wealth of knowledge and experience from across the world of sports field management.

Our diverse backgrounds ensure that we understand the challenges faced by our clients when it comes to managing and maintaining their sports fields. And that we are passionate about delivering solutions through our technology.

Why us play better

Our story so far.

Old logo
2016
Intelligent Play is founded

Working closely with grounds managers, facility owners and turf maintenance specialists, Intelligent Play was developed to provide automated data about the usage and maintenance on sports fields. Our aim has always been to help make your sports fields play better, last longer, player safer and be greener on the environment. 

2017
2017
First system installed

The first Intelligent Play system was installed at Royal Holloway University to give the grounds team data about their 3G pitch used for football and rugby.

2016
September 2017
First system installed at a National football centre

Home to all England football teams, Intelligent Play was initially installed on two fields at St George's Park. This has since been increased to 5 fields.

2018
2018
First overseas installation

Intelligent Play was installed on 12 fields at Ciudad Real Madrid, providing the Director of Grounds & Environment with usage and maintenance activity insights from across this extensive professional training facility.

Mercedes benz stadium
2019
First NFL stadium installation

At the world-famous, multi-use Mercedes-Benz Stadium, Intelligent Play is used by the stadium grounds team to help narrow down specific areas of the field that have seen heavy traffic allowing them to focus their resources and carry out more targeted work.

LAFC 2
February 2022
First MLS / NWSL stadium

Home to Los Angeles FC and the ground-breaking Angel City FC, the BMO Stadium has Intelligent Play installed to assist the manager of grounds and turf to identify heavily trafficked areas of the field. In addition to soccer games, the stadium hosts more than 10 concerts each year and Intelligent Play supports the grounds team with data to be able to plan and focus their maintenance efforts to ensure a consistent and safe playing surface for their home and visiting teams.

2022
April 2022
New dashboard launched

As a technology company, we never stop innovating and developing. 2022 saw the launch of a complete re-design of our user dashboard as well as a host of new features added, including local weather information, expanded reports, a field testing library and the ability to add manual maintenance tasks. All of this was implemented free-of-charge to existing users and is provided as standard to new clients.

LAFC Training Pitch 1 4
September 2022
First MLS performance centre

The performance centre for LAFC is located more than 12 miles from their stadium in downtown Los Angeles and Intelligent Play allows for the field to be monitored remotely. With Intelligent Play installed, the grounds team for the performance centre are able to manage even usage across the field and carry out appropriate maintenance procedures at the optimum time.

State Farm Super Bowl
February 2023
Our first major global event

Working closely with the league organisers, our technology was installed and used to help ensure the football field for a major annual event would withstand the intense usage of the game and half-time entertainment.

Rutgers Football
2023
First NCAA Division 1 installations

In 2023, we started the year with a double installation at Oklahoma State University for their stadium field and practice field. We've since also installed the system for Rutgers University.

Old logo
2016
Intelligent Play is founded

Working closely with grounds managers, facility owners and turf maintenance specialists, Intelligent Play was developed to provide automated data about the usage and maintenance on sports fields. Our aim has always been to help make your sports fields play better, last longer, player safer and be greener on the environment. 

2017
2017
First system installed

The first Intelligent Play system was installed at Royal Holloway University to give the grounds team data about their 3G pitch used for football and rugby.

2016
September 2017
First system installed at a National football centre

Home to all England football teams, Intelligent Play was initially installed on two fields at St George's Park. This has since been increased to 5 fields.

2018
2018
First overseas installation

Intelligent Play was installed on 12 fields at Ciudad Real Madrid, providing the Director of Grounds & Environment with usage and maintenance activity insights from across this extensive professional training facility.

Mercedes benz stadium
2019
First NFL stadium installation

At the world-famous, multi-use Mercedes-Benz Stadium, Intelligent Play is used by the stadium grounds team to help narrow down specific areas of the field that have seen heavy traffic allowing them to focus their resources and carry out more targeted work.

LAFC 2
February 2022
First MLS / NWSL stadium

Home to Los Angeles FC and the ground-breaking Angel City FC, the BMO Stadium has Intelligent Play installed to assist the manager of grounds and turf to identify heavily trafficked areas of the field. In addition to soccer games, the stadium hosts more than 10 concerts each year and Intelligent Play supports the grounds team with data to be able to plan and focus their maintenance efforts to ensure a consistent and safe playing surface for their home and visiting teams.

2022
April 2022
New dashboard launched

As a technology company, we never stop innovating and developing. 2022 saw the launch of a complete re-design of our user dashboard as well as a host of new features added, including local weather information, expanded reports, a field testing library and the ability to add manual maintenance tasks. All of this was implemented free-of-charge to existing users and is provided as standard to new clients.

LAFC Training Pitch 1 4
September 2022
First MLS performance centre

The performance centre for LAFC is located more than 12 miles from their stadium in downtown Los Angeles and Intelligent Play allows for the field to be monitored remotely. With Intelligent Play installed, the grounds team for the performance centre are able to manage even usage across the field and carry out appropriate maintenance procedures at the optimum time.

State Farm Super Bowl
February 2023
Our first major global event

Working closely with the league organisers, our technology was installed and used to help ensure the football field for a major annual event would withstand the intense usage of the game and half-time entertainment.

Rutgers Football
2023
First NCAA Division 1 installations

In 2023, we started the year with a double installation at Oklahoma State University for their stadium field and practice field. We've since also installed the system for Rutgers University.

The world's first smart sports field management system.

In collaboration with grounds managers, facility owners and maintenance specialists, we have developed the world's first smart sports field management system. Our patented technology uses artificial intelligence and machine learning to bring your real-time data about the activity taking place on your sports fields to make managing and maintaining your facilities easier and more efficiently.

Saving time, money and resources. Maintaining performance and safety. Supporting your sustainability plans.

Click the button to find out more about how Intelligent Play can help you manage your sports fields.

About play better

Meet the team.

Alex talton
Alex Talton
Chief Executive Officer
Nick talton
Nick Talton
Operations Director
Scott ellis
Scott Ellis
Project Manager
Gordon halliday
Gordon Halliday
Chief Financial Officer
Derek halliday
Derek Halliday
Chief Operating Officer

Proudly partnered.

Our strategic partners help us to bring our technology to hundreds of users around the world.

FieldTurf

One of the world's leading synthetic turf manufacturers, FieldTurf deliver added benefit to their clients through FieldTurf Genius, powered by our technology.

Learn more
Halliday Lighting

Halliday Lighting are a sports lighting contractor that provide installation services for Intelligent Play throughout the UK and Europe.

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Football Foundation

The charity of the FA and Premier League focused on helping communities improve their football facilities. Intelligent Play is installed on 95+ 3G pitches built with Football Foundation funding.

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Cornatzer & Associates, Inc.

Cornatzer & Associates, Inc are our North American installation partner and have many years of experience in a range of electrical installation and contracting works.

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Book your free 30-minute consultation.

During this consultation, we can discuss your pitch management and maintenance challenges and demonstrate how Intelligent Play can help solve these and support you in managing your sports fields.

Our memberships.

ESTC

As a member of the ESTC, we actively support and work with many others in the synthetic turf industry to promote and advocate for the use of high-quality synthetic turf sports fields.

Learn more